Just who Suggested The Car Industry Ignores Fads?
Products appear and disappear, such as fads or trends, and this takes place in the automobile industry as much as anywhere else. Should you examine car culture since the launch of the new millenium, you will find a number of interesting changes have taken place. The Nissan Altima, an extremely ordinary car if ever, may possibly have surprised you back in 2002 with its speediness if you test-drove one.
It sported a 240 horsepower engine, which caused it to be capable of doing speeds way faster in comparison with what we knew in the nineties. Presently, you can find a family car with 280 horsepower in the Volkswagen Passat. For around $30,000 you can purchase yourself a little Mitsubishi which can embarass a Camaro with its performance. Who would have thought that an ordinary car these days could be something so powerfully engined as the 500 horsepower Dodge Viper. In essence there are not any longer any automobiles that don’t have serious power. It appears as though bigger is considered to be better with cars, because every new release is bigger than the previous one. The moment the new Toyota Rav4 was launched, it had grown by 14 inches, and if you take a look at Hondas, the current Civics are larger than the older model Accords.
No person wishes to pay more for their new car, but buy one that’s the same size or smaller. If they’re going to have to shell out the dough, they want their automobiles bigger and better. Unfortunately, much larger also means heavier, and automobile makers will continue to make what the consumer is willing to buy. It seems driving slower vehicles is not an acceptable option, despite car owners in America wanting to spend less on gas. They would rather spend more and wait for their hybrid car, the Prius from Toyota, which will allow them to keep going fast. All of this, with the same dealership having plenty of Corollas left unsold. Interest in hybrids is so tremendous that all auto manufacturers are racing to follow suit, even to the extent that Nissan will use the system developed by their competitor, Toyota, to bring out their Altima hybrid.
Shoppers these days want style and flair, and eliminated is the plain styling so common in the 90s. Power steering, automatic windows, airbags and powerful sound systems as standard features are now par for the course. That’s most likely the reason for the typical price of $28,000 for that new car you want. Yet sales of SUV’s are generally drying up, which could mean a return to saner days, with smaller cars, and perhaps simpler. The most significant drop in sales has been within the bigger SUVs, so maybe it was just a fad whose time has come to an end. Sales of the Ford Explorer along with the Expedition are low, while sales of little cars are getting better all the time, even the Sentra and the Neon.
Automakers have to move with the times and move away from the stereotype of big and fast. Hybrids are the new thing, and it’s likely to be interesting to follow them over the longer term. It will be fun to look back in several years time, and see all the crazy fads that came and went.
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